It’s a fight club. The first rule of Fight Club, as famously coined by Chuck Palahniuk, is "You do not talk about Fight Club." However, in our creative collaboration with MMA/UFC fighter champ Steve "Ocho" Petersen and MMA fighter Brent Troyer we've defied the secrecy of Fight Club oath because we believe their remarkable journey, talent, and commitment deserve to be celebrated and shared with the world. Through our two distinct customized apparel brands, we've harnessed the power of design to encapsulate their unique personalities and stories. It's a testament to how, sometimes, rules are meant to be broken when the aim is to shine a light on exceptional individuals who have dedicated their lives to the art of combat sports. The partnership between Ocho, Troyer, S-Squared, its sister brands, RingotownUSA, and Armbar Brands is about more than just clothing; it's about bringing their personalities closer to their fans and creating revenue. Checkout Ohco’s TRIBE 8 and Brent’s, I Am Troyer apparel collections.

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