Introducing two new brand identities created for Frisco, Texas-based Wheelhouse Ventures and ZapStand.

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PLANO, TEXAS-BASED S-SQUARED TAPPED TO LEAD BRANDING EFFORTS.

S-Squared Creative is selected as the creative agency to lead branding efforts for Frisco, Texas-based Wheelhouse Ventures, and ZapStand. "We are excited about having been chosen to move forward with creative and branding efforts for Wheelhouse and ZapStand and the opportunity to contribute to the companies future success," says Steve Utley, S2s head of creative and strategies. Scott Johnson, CEO and Managing Partner of Wheelhouse Ventures and Co-Founder and Co-CEO of ZapStand, says, "I look forward to working with Steve and his team. I chose S-Squared based on the firm's years of leading branding efforts for diverse clients and their award-winning creativity."

 

Initial branded communications logo identity and websites for both firms are complete and can be viewed using the links below.

LOGO IDENTITY

WHEELHOUSE VENTURES LOGO IDENTITY

The design of Wheelhouse Ventures' logo identity offers a bold, modern, yet timeless design. The symbol combines a "W" and "V" to represent Wheelhouse Ventures' initials, and the primary corporate colors are blue, black, and white. 

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MORE ABOUT WHEELHOUSE VENTURES.

https://www.wheelhouseventures.com/

Wheelhouse Ventures is a Frisco, Texas-based private investment firm focused on opportunistic investments with unique and compelling stories.

Wheelhouse was founded in 2008 to pursue microcap, small, and lower middle-market companies, diversified businesses, and the acquisition and development of real estate.

 

Wheelhouse provides equity capital, strategic advice, and management expertise to underperforming, distressed, or undercapitalized companies. We are backed by experienced and trusted local investors, angel investors, high net worth individuals, and family offices. 

ZAPSTAND LOGO IDENTITY

The logo identity created for ZapStand incorporates a heart symbol with a cardio rhythmic wave to represent ZapStand's 'smart' Automated External Defibrillator (AED) delivery system and HeartSafe Zones. The ZapStand brand identity is designed to connect with and be approachable to consumer audiences. ZapStand's corporate color scheme uses blue, red, and white.

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MORE ABOUT ZAPSTAND.

https://www.zapstand.com/

The ZapStand is a 'smart' Automated External Defibrillator (AED) delivery system with breakthrough, patented, life-saving technology built into each unit. ZapStand freestanding units create HeartSafe Zones in municipalities across the country.    

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MORE ABOUT S-SQUARED CREATIVE.

https://www.ssquaredcreative.com/

S-Squared Creative is a Dallas-based branding and creative solutions firm, using its nearly 30-years of experience to create ideas to generate revenue for companies and individuals.

 

S-Squared Creative understands the holistic relationships between solid planning, creativity, and the appropriate use of media. Our work is award-winning and has delivered many results for our clients. First and foremost, we are seriously dedicated to our craft. We are a creative firm that provides full-service branding capabilities in all forms of digital and printed media.

 

CONTACT S-Squared Creative:

Steve Utley, Head of Creative and Strategies:

steve@ssquaredcreative.com. ‭+1 (214) 334-1480